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Make-Up Metrics: The Downfall of the Beauty Community on Youtube?

Make-Up Metrics: The Downfall of the Beauty Community on Youtube?

Since its inception in 2005, YouTube has been host to an ever-expanding community of people looking to showcase their artistic and creative ideas on the platform. With over a billion hours of videos watched every day and with tools available...
By Erika Grimes on 09/23/18 Comments Off on Make-Up Metrics: The Downfall of the Beauty Community on Youtube?
Giving MLM’s a Makeover: Are Beauty Gurus Legitimizing LipSense?

Giving MLM’s a Makeover: Are Beauty Gurus Legitimizing LipSense?

YouTube influencers have become increasingly important to businesses in the last few years. Viewers are turning to them to know what’s hot and what’s not. But, “with great power comes great responsibility” and online influencers should take this into...
By Nicole Leeflang on 09/24/17 Comments Off on Giving MLM’s a Makeover: Are Beauty Gurus Legitimizing LipSense?