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Can Google Search Solve the Most Topical Issue in Fashion Right Now?

Can Google Search Solve the Most Topical Issue in Fashion Right Now?

There’s one thing that most of us have in common: We all Google. So when the tech giant decides to break into the Fashion Industry, it seems to be providing an alluring set of qualities that deserve our attention....
By Talía Cu on 09/19/16 Comments Off on Can Google Search Solve the Most Topical Issue in Fashion Right Now?
Scrapebox: a new perspective on an old SEO tool

Scrapebox: a new perspective on an old SEO tool

Scrapebox is a versatile SEO tool but it’s mainly known for its comment spamming functions. The purpose of this article is to show that this software offers many interesting features that could be applied to academic and market reasearch....
By Andrea Fiorentini on 10/12/13 2
Behind the SERP: Google’s Imperfect Algorithm

Behind the SERP: Google’s Imperfect Algorithm

Google is undoubtedly the leader in the search engine market. Google’s algorithm, based on crowdsourcing, was the major breakthrough in the whole web search industry. Users consulting Google’s search result pages have shown a strong bias towards the first results on...
By Andrea Fiorentini on 09/12/13 1
[Interview] Search Engine Optimization (SEO) – “Content is a king, not a Cinderella”

[Interview] Search Engine Optimization (SEO) – “Content is a king, not a Cinderella”

Many people still think they can manipulate search engines in order to get top rankings. A well-known example is the campaign against George Bush, when a lot of websites and blogs linked George’s Bush page with the key words...
By Mihaela Naftanaila on 10/15/12 3