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Co-star: Personalized astrology as a form of communication

Co-star: Personalized astrology as a form of communication

Astrology, the study of cosmic objects, human patterns and seasonal shifts, has been practiced for decades, predominantly in three different cultures, Western, Hindu, and Chinese. For some, it exists as a coping mechanism to cushion uncertainty. However, for others,...
From Liking to Consuming: the Liking Economy of Social Media

From Liking to Consuming: the Liking Economy of Social Media

As one of the most used social buttons, social media “like” now carries strong social significance including impression management, identity construction, and maintenance of social ties online for individual user (Eranti & Lonkila, 2015). In economic terms, social media...
“Checkout on Instagram”: Chance or risk for e-commerce businesses?

“Checkout on Instagram”: Chance or risk for e-commerce businesses?

Ever since Facebook purchased Instagram in 2012, the platform has not only grown from ten million active users to over one billion, but has also introduced a number of new features. Instagram Stories, live streams, television and shopping –...
Amicus Instagram, sed magis amica veritas?

Amicus Instagram, sed magis amica veritas?

Last November, Instagram introduced a new functionality to its app, the “close friends” list (Constine). This feature was a years-late response to the rise of finstas, aka “fake instas”, private alternative accounts intended for a smaller audience than the...
Facebook Gaming: Live Streaming the Perils of Data Privacy

Facebook Gaming: Live Streaming the Perils of Data Privacy

The ability to record and live stream video games has completely reformed the gaming industry as it became the birthplace of popular online live streaming communities. Why do younger people today spend more time watching gaming content than playing...
IGTV: Instagram’s TV or Influencer’s TV?

IGTV: Instagram’s TV or Influencer’s TV?

On June 20, 2018, two major announcements were published on the Instagram Info Center. The first being that Instagram reached one billion users. The second was the launch of a new stand-alone application affiliated with Instagram: IGTV.   IGTV:...
Drebbel: The Sinking Machine

Drebbel: The Sinking Machine

Since the beginning of its age, the Internet has been a site where users could (more or less freely) express their opinions. Social media platforms were created exactly for this purpose and their rapid development has had a global...