Tag Archives: Bing

Search Engine Optimization (SEO) – An interview

Which role does Search Engine Optimization play nowadays? Different methods, techniques and tools are being used to increase traffic and popularity of websites on the well-known search engines like Google, Bing, Yahoo etc. What is behind all this? Which impacts does Social Media have in this field? Julius Parisius, who finished his master studies in industrial engineering and…

Social networks + SEO = Social SEO ?

Sometimes the results of a search on Google, Bing or Yahoo are not really satisfying. If you search for specific terms sometimes the search results are very limited. Often only the first three search results give usable information. The search engines often only offer general information and less specific and academic content. Keeping in mind that search engines are not…

Rethinking Googlization

In current search engine research the importance of Google as object of study seems to be inevitable. Google seems to be indexing parts of the physical and digital world, which we first thought to be unsearchable. Googlization, the term that is used to describe this, points out how Google is at the core of this research. “It is…