So, what is going on on the interwebs? Well, in the social and search segment, things are getting heavily mixed up. Google finally uses its monopoly to push Google+ with its Search Plus Your World. Basically, the search results will get personalised even more than before, based on your G+ account. These personalised results will appear in the organic search results. Next to that, if you search for a person or brand, Search Plus Your World will show G+ accounts before Facebook Pages or Tweets. I can hear you say ‘duh, obvious move’, however, lot of people act surprised and start panicking. Strange.