Tag Archives: value

Giving Away Free Digital Content: How Far Can You Go?

Giving away free content is nothing new. It has been around as part of business strategies for centuries. However, many online businesses are using free digital content as a means of getting attention and building their reputation. How far can you go by giving away free digital content? What are the most used business models and can these models be changed in favour of a model in which all digital content is free?

Twitter Research: What To Study and How To Study It

A quick glance at the Twitter research bibliography compiled by danah boyd shows that Twitter is increasingly being seen as a serious object of study within academic circles; on the aforementioned page there are 69 Twitter-related journal publications, conference papers, MA theses and tech reports, placing the purposes micro-blogging platform in categories as diverse as ambient journalism, online…

Social Networking Sites: What Added Value Lies in the Connections?

In having different social networking sites, connections are also different. This might seem obvious, but how do these connections differ and what does that mean?

In their paper ‘Public Displays of Connection’, MIT Media Lab professor Judith Donath and academic danah boyd write:

‘Networks are the extension of our social world; they also act as its boundary. We may use the network to extend the range of people we can contact; we may use it to limit the people who can contact us. Most of the networking sites so far are designed to grow networks, not limit them. Yet costs and limits can add value. The expenditure of energy to maintain a connection is a signal of its importance and of the benefits it bestows.’