Filter posts by:
AI algorithm Alphabet amsterdam artificial intelligence branding design digital branding fakesters future technology google grid interface online reputation social media social networks surveillance travelling web builder webdesign
Been There Done That – Fake Your Way Around the World

Been There Done That – Fake Your Way Around the World

Nowadays our social media are everything. We’re constantly thinking about a witty comment to tweet, we’re on the lookout for picture perfect lattes to post on Instagram and our life events are instantly shared on Facebook. We live in...
By Lieke Kersten on 10/15/15 Comments Off on Been There Done That – Fake Your Way Around the World
AI: is it just buzz or is it really changing the web design world?

AI: is it just buzz or is it really changing the web design world?

“A.I. Websites. Build for Humans.”   It has been quite a while since the non-stop futuristic flashy banners began showing up on my browser. The Grid is an AI web-builder that will build a website for you in a couple...
By Izumi Otsuka on 09/16/15 Comments Off on AI: is it just buzz or is it really changing the web design world?
G is for Google, F is for friendly and I is for innocent

G is for Google, F is for friendly and I is for innocent

The 11th of August this year Google announced a big change; Google from now on will be part of a new parent company Alphabet which will cover all of Google’s activities. For some this might be a surprising move as Google...
By Lieke Kersten on 09/15/15 Comments Off on G is for Google, F is for friendly and I is for innocent
FRAND

FRAND

The research that I did for my bachelor thesis (‘FRANDS. Who are they and what do they do?‘), focused on the so called ‘frand community’. In this first blog post of mine, I would like to introduce the concept...
By M. van Helvert on 09/12/13 Comments Off on FRAND
Facebook enhances the brand image in consumer minds

Facebook enhances the brand image in consumer minds

Facebook is becoming a marketing tool involved in the 2.0. strategy, itself involved in the global brand’s strategy. The 2.0. strategy draws on social networks, as a marketing medium, and has a bidirectional communication that calls for creativity, rigor and...
By V Weydert on 09/08/13 Comments Off on Facebook enhances the brand image in consumer minds
[Interview] Search Engine Optimization (SEO) – “Content is a king, not a Cinderella”

[Interview] Search Engine Optimization (SEO) – “Content is a king, not a Cinderella”

Many people still think they can manipulate search engines in order to get top rankings. A well-known example is the campaign against George Bush, when a lot of websites and blogs linked George’s Bush page with the key words...
By Mihaela Naftanaila on 10/15/12 3
Soundcheck: Independent Bands in the Age of Online Music Marketing

Soundcheck: Independent Bands in the Age of Online Music Marketing

Ever since “digitization” took over “globalization” as the biggest phenomenon in the modern world, there’s very little that remains inaccessible – art, dance, films, world news, sports, music and what will you – everything is usually not more than...
By Audrika Rakshit on 09/09/12 Comments Off on Soundcheck: Independent Bands in the Age of Online Music Marketing