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Andrea Fiorentini

You just found my Bio! My name is Andrea Fiorentini, I come from Como, Italy and I'm a student at the University of Amsterdam. I'm attending the New Media and Digital Culture MA.
I got my bachelor's degree in Psychology at the Milano-Bicocca University but my love for the Internet and New Media brought me here in Amsterdam.
Scrapebox: a new perspective on an old SEO tool

Scrapebox: a new perspective on an old SEO tool

Scrapebox is a versatile SEO tool but it’s mainly known for its comment spamming functions. The purpose of this article is to show that this software offers many interesting features that could be applied to academic and market reasearch....
Behind the SERP: Google’s Imperfect Algorithm

Behind the SERP: Google’s Imperfect Algorithm

Google is undoubtedly the leader in the search engine market. Google’s algorithm, based on crowdsourcing, was the major breakthrough in the whole web search industry. Users consulting Google’s search result pages have shown a strong bias towards the first results on...