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Hailey Beaman

Cybernetic Subjectivity and Information

Cybernetic Subjectivity and Information

The image above attempts to illustrate some of the core elements of what we could call ‘cybernetic subjectivity,’ that is, how the process of ‘subjectification’ might occur within a cybernetic framework. Here, we refer to Michel Foucault’s idea of...
A Call for Collectivization: Addressing the atomization and exploitation of ‘lean platform’ workers

A Call for Collectivization: Addressing the atomization and exploitation of ‘lean platform’ workers

Sketching the Problem: Lean Platforms and ‘Precarity by Design’ The platform labor economy, epitomized by platforms such as Uber and TaskRabbit, is actively reshaping the relationship between workers and the labor that they perform. Sometimes referred to as the...
“Be the Exception” for New Balance: Brand Surveillance and the Corporatization of Individuality

“Be the Exception” for New Balance: Brand Surveillance and the Corporatization of Individuality

New Balance’s New York Fashion Week installation, “Real Time Exception Spotting,” combines surveillance and algorithmic technologies to celebrate  and reward personal expression through style. But what does it mean for an algorithm to quantify individuality? And can surveillance technologies,...