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Richelle Werners

Hi! I'm Richelle and I'm a student living in Amsterdam. Currently I am an New Media and Digital Culture student at the UvA. I also have a Master of Science degree (Political Communication and Journalism) and two bachelor degrees (Communication Science and Media, information and Communication Management).
Apple’s and U2’s unsolicited music release: gift or spam?

Apple’s and U2’s unsolicited music release: gift or spam?

On the 9th of September Apple published a press release titled ‘Apple & U2 Release “Songs of Innocence” Exclusively for iTunes Store Customers’. In this press release Apple announced that together with the famous rock band U2 they will release U2’s new album...
Should companies care for social media webcare?

Should companies care for social media webcare?

Who does not use social networking sites these days? For millions of people around the world social networking sites are part of their daily routine. This phenomenon has major advantages for companies; it offers them the possibility to enhance...