New Media in Brazil: An interview with the curator of FILE

On: October 29, 2011
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About Juliana Paiva
Brazilian, 24 years Graduated in Industrial Design in Rio de Janeiro. Worked on design offices, new media festival and TV channel. Doing a New Media Master and trying to figure out the relationship with behavior and design. Likes films, travel, cartoons, music, memes, design, design thinking and service.

Website
http://julimpaiva@wordpress.com    

FILE stands for International Festival of Electronic Language and is the biggest festival of new media in Brazil. The event happens annually in São Paulo and eventually in other cities of Brazil and holds projects, installations, screenings and presentations from all over the world. The organization of FILE is a non-governmental and non-profit group, all event entrances are  free. In its 11 year, the project divided between 10 independent categories:

Prix Lux: International prize.

PAI: Digital and public art project in the hearth of São Paulo: Avenida Paulista.

Exhibition: Annually exposition.

Art media: New digital works.

Symposium: Artists and thinkers showcasing  the digital art production.

Hipersonic: Performances with music, sound and visual.

Games: Experimental, artistic and electronic games.

Maquinema: Films built according to the digital and virtual environment.

Innovation: Exhibition of inventions and innovations regarding science, art and economy.

Archive: The archive for all the exhibitions and categories.

Below, is the interview made with one of the curator/creators of the FILE project, Paula Perissinotto.

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Juliana Paiva: First, please introduce yourself:

Paula Perissinotto: Artist and cultural engineer, co-founder and curator of FILE International Festival of Eletronic Language. A non-profit and non-governmental cultural festival that promotes and encourages the scientific, aesthetic and cultural productions related to digital culture. For 10 years, I seek trough FILE, build an international cultural platform to stimulate the cultural production and give visibility to art and technology development in Brazil. In FILE, I act in the work art selection, international relation and also the formal feasibility of the projects in São Paulo, Rio de Janeiro e Porto Alegre.


JP: What can you say about FILE?
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PP: FILE in an International Festival that, for 10 years, discloses through events and publications, the digital and electronic languages around Brazil. It brings together works of aesthetic expression, with the major trends and movements in contemporary culture, which are diversified in the following areas of digital culture: Eletronic sound: Sound performance; sound installations; sound art; genetic music; biologic music; classic electronic music; pop-electronic music; radio-phonic drama; radio art; sound landscape; sound robotics, video music, sound poetry, etc. Interactive art: Installations; performances; Internet projects; virtual reality; augmented reality; multi-touch tables; digital objects; outdoor projections; mobile projects; electronic graffiti; etc. Digital language: digital games; animations; digital videos; digital architecture; digital fashion; digital design; robotics; artificial life; biological art; transgenic art; software art; new interfaces; second life performances, animes, hypertext; programming language; digital poetry; digital dance, etc. FILE believes that cultural partnerships, in realization of cultural projects in the electronic-digital, brings an excellent opportunity to the democratic dissemination of culture; once that all the proposes are free access.
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JP: How the idea of the festival emerged?
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PP: The festival emerged through me an the artist Ricardo Barreto. By the end of the 90’s, we produced Internet art work and we realized the potential of the use of the digital tool as creative instrument. Since then, we fought to constitute a international platform that displays such creative productions.
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JP: How the festival was first received?
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PP:In the image below you can verified the public engagement thought these 11 years.

JP: In this year, the project completes 11 years, how the scenario of new/digital media changed trough these years?
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PP: Along this period we had a significant growth in terms of the Brazilian artistic production as well as the rise of new events and institutions that contemplates new media in the cultural national world.
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JP: And the Brazilians point of view?
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PP: As I said before, the Brazilian people are developing in this area from civil societies initiatives together with the State in a proper rhythm that reflects their social-cultural reality.
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For more information about FILE:
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