Marshall McLuhan on Televised Presidential Debates

On: May 5, 2007
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About Pepijn Uitterhoeve
I'm Pepijn, a veteran Utopia player (and gamer in general). I intend to write my master thesis on Utopia, and focus mainly on the cooperative aspects. Some more stuff about me may be found here: http://peppie.wordpress.com/about/

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So I was browsing around YouTube and stumbled upon this video of McLuhan on the Today Show:

I think presidential debates are indeed exemplary of the adage “The Medium is the Message”. It’s refreshing to see media theory from 1976 still being fully applicable today. I especially love how he claims that what the candidates say is completely irrelevant :)

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