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Irina Enache

This is Irina - PR, online marketing, arts and (new) media passionate. Oh, and also with an interest in entrepreneurship.

I graduated in 2011 from The Faculty of Communication and Public Relations of the National School of Political and Administrative Studies - Bucharest, Romania. It's not here that I found the first 2 passions - I chose to have more fun during studies so I was busy writing my thesis on visual humour and its critique on modernity. That's quite a few late nights spent watching silent films!

I worked in several online projects that promoted arts & cultural events using social media, as well as a PR Specialist for a contemporary art magazine.

Since January 2012 I am collaborating with 10 amazing people on an online startup called TimeBank Romania (more details in a published blog post).

My new Media Research is networks analysis, online communities and creative currencies.
What is data visualization’s goal? NGOs and real impact

What is data visualization’s goal? NGOs and real impact

The main goal of data visualization is to communicate information clearly and effectively through graphical means. (Friedman 2008) Friedman’s definition is simple and concise, yet broad and applicable to any type of visualization. What it fails to provide is what...
Warning! Your message may turn against you!

Warning! Your message may turn against you!

The context: Last week witnessed a turmoil on the Romanian online media regarding an advertising campaign. The latter belongs to pharmaceutical company Secom Romania and introduces Neuro Optimzer, a treatment based on pills that improves certain brain functions for...
TimeBank Romania: how can alternative currency support an online knowledge exchange community?

TimeBank Romania: how can alternative currency support an online knowledge exchange community?

This is the question I am still delving into since I joined the startup project TimeBank Romania about 9 months ago. What is TimeBank Romania? Imagine an online platform where users can exchange knowledge and skills. They do so...