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Facebook enhances the brand image in consumer minds

Facebook enhances the brand image in consumer minds

Facebook is becoming a marketing tool involved in the 2.0. strategy, itself involved in the global brand’s strategy. The 2.0. strategy draws on social networks, as a marketing medium, and has a bidirectional communication that calls for creativity, rigor and...
By V Weydert on 09/08/13 Comments Off on Facebook enhances the brand image in consumer minds

Michael Edson on the Smithsonian Commons

This is a blogpost originally posted on the Economy of the Commons Blog. Michael Edson, director of Web and New Media Strategy for the Smithsonian Institution and Smithsonian Commons talks about how the Institute will make all Smithsonian resources...
By Emina Sendijarevic on 11/15/10 1