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“Checkout on Instagram”: Chance or risk for e-commerce businesses?

“Checkout on Instagram”: Chance or risk for e-commerce businesses?

Ever since Facebook purchased Instagram in 2012, the platform has not only grown from ten million active users to over one billion, but has also introduced a number of new features. Instagram Stories, live streams, television and shopping –...
By Selin Ashaghimina on 09/23/19 Comments Off on “Checkout on Instagram”: Chance or risk for e-commerce businesses?
Super Apps – The Western World is Already Behind

Super Apps – The Western World is Already Behind

In the Western part of the world we usually believe we are ahead of the times and that we have a “one up” on the rest of the world when it comes to the best new technologies and apps....
By Stefanie Skomorucha on 09/22/16 Comments Off on Super Apps – The Western World is Already Behind
Tweet, Tweet, Buy. (Or bye bye Tweet?)

Tweet, Tweet, Buy. (Or bye bye Tweet?)

Last week I received an e-mail from Twitter with the heading ‘We’ve updated our Privacy Policy and terms of Service.’ That’s always interesting news. What was even more interesting was the easily announced new feature Twitter is testing: a “Buy” button...
By Arla Krikke on 09/16/14 Comments Off on Tweet, Tweet, Buy. (Or bye bye Tweet?)
From brick-and-mortar to eCommerce… and vice versa

From brick-and-mortar to eCommerce… and vice versa

Being able to buy your Ikea sofa online and going to a retail store to get your Google products. It may seem odd when stated like this, but we are seeing more trends of companies making a turn in...
By Leonie Nijenmanting on 03/01/13 Comments Off on From brick-and-mortar to eCommerce… and vice versa