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“Checkout on Instagram”: Chance or risk for e-commerce businesses?

“Checkout on Instagram”: Chance or risk for e-commerce businesses?

Ever since Facebook purchased Instagram in 2012, the platform has not only grown from ten million active users to over one billion, but has also introduced a number of new features. Instagram Stories, live streams, television and shopping –...
Twitter’s “buy” button creates one-click shopping

Twitter’s “buy” button creates one-click shopping

Twitter, a microblogging platform with 271 million monthly active users began beta testing a “buy” button, allowing users to purchase exclusive merchandise from within the Twitter app. According to Twitter’s blog post, released September 8, 2014: “Today we are...
Ebay – The Future of Commerce. Description and comparison of the website’s redesign

Ebay – The Future of Commerce. Description and comparison of the website’s redesign

The online shopping and auction website Ebay has launched a new and improved website redesign in order to expand its audience and provide the shopper with an ultimate online shopping experience. The new website was launched on October 11th...

The shopping revolution

Twenty-plus kilograms suitcase in hand, tackling what seemed to be the longest staircase that had ever been placed in a train station that featured four platforms and no elevators, I started thinking: when did I but all this stuff?...